Fintech Design System
Building a multi-brand design system for an embedded finance product.
Problem
Marqeta needed a design system for a new embedded finance product, one that could seamlessly integrate into our customers' existing product ecosystems and adapt to their unique branding needs. The challenge was to create a solution that was both highly customizable and scalable.
My role
As the lead designer, I created components, defined the design token schema, championed WCAG2 accessibility, and managed the Figma library. I drove adoption by training teams and ensuring alignment across design and engineering.

Design Token Schema

Component Library

Accessibility Guidelines
Outcome
- Enables rapid re-branding of financial components
- Streamlined design-to-development handoff, improving efficiency across teams
- Utilized by 9 designers and the engineering team, driving consistency and efficiency across all UX Toolkit surfaces


